With 12+ years of experience across Data Science, AI, Analytics, and Product, Tobe is a trusted leader in the Data & AI space and a former Growth Data Scientist at Google.
At Google, she led data and GenAI initiatives for the YouTube Premium Growth team, building analytics and AI-driven solutions that optimized user acquisition, experimentation, and ROI at scale.
Tobe holds a Bachelor’s and Master’s degree in Computer Science, along with postgraduate training in AI/ML from the University of Texas. Her expertise spans AI, growth analytics & data science
Today, she mentors professionals and founders using the same proven frameworks, decision models, and systems she applied at Google—to help you move from confused to confident execution.
This mentorship helps you:
✔️ Break or advance into Data Analytics, Data Science, or no-code AI roles
✔️ Build and scale AI-powered products, MVPs, or internal tools
✔️ Apply Data & AI to drive real business and career transformation
✔️ Make confident, data-backed decisions in SaaS, subscription businesses, and startups
Areas of Focus
✔️ Data Science & Growth Analytics – [Marketing & Product analytics Measurement, growth funnel analysis, User behavior analysis, Marketing Mix Modeling (MMM); Attribution models, Causal inference, Incrementality, cohort, Experimentation]
✔️ AI Product Management – [AI product design & strategy, Product roadmapping & feature prioritization; AI feasibility audit; PRDs & user stories, building an AI MVP, Translating business problems into AI solutions]
✔️ AI & Machine Learning – [Regression, Classification, Clustering, NLP; Generative AI, Agentic systems, RAG, AI Chatbot, Responsible AI, ethics & governance]
💬 Are you ready to take your career to the next level? Looking to pivot into no-code AI roles, deepen your expertise, or fast-track your career path in data & AI? Let's work together to unlock your full potential.